Make your own TV
"looks amazing just sitting on the wall off. When the art is on it looks extremely real."
65" Class The Frame ArtMode QLED 4K HDR Smart TV (2020), Samsung.com
Everything a picture frame does for you, The Frame does more beautifully.
Modern Frame Design
The Frame's minimalist-inspired design blends flawlessly with your interior. It's slimmer, more toned and a monochrome finish on the back creates a sophisticated look from every angle. Connect the One Invisible Connection cable and discover what makes The Frame a modern masterpiece—on or off.
More colours, More styles, More you.
Enjoy two bezel style options. Modern bezel style comes in White, Teak and Brown colours and the new Bevel bezel style comes in White and Brick Red. Simple-to-use magnetic application makes it easy to switch between colours and styles and find the right look for the mood you're in.
In the box is an easy-to-install wall mount that keeps The Frame extra tight to the wall.
Slim Fit Wall-Mount
Like a real frame, the Slim Fit Wall-Mount brings The Frame flush against the wall. Once mounted, its swivel bracket allows you to rotate the angle of your TV to get it just right. You even have the option to hang The Frame vertically in portrait mode.
One Invisible Connection comes included with purchase.
One Invisible Connection
Get rid of messy wires once and for all. The single, translucent One Invisible Connection cable seamlessly connects devices to your TV. With up to 15 meters of freedom, you can finally find a more discreet place for your TV peripherals. Which brings us to the One Connect Box.
One Connect Box, too
One Connect Box
Your external devices no longer have to be placed directly next to your TV. Instead, put them somewhere they can't be seen so you can keep everything about your space looking neat and tidy.
One stand moves up and down, the other moves anywhere
Height Adjustable Stand
The Height Adjustable Stand allows you to raise The Frame from the surface, leaving enough room to fit a soundbar.
Discover new places to showcase your style
With Studio Stand, you can move the TV away from the wall and experiment with all your creative layout ideas. As for the messy TV wires, Studio Stand lets you conceal them inside its leg so no matter where you place your TV, that's all you'll see.
* Studio Stand sold separately.* Availability of Studio Stand may vary by region and TV size.* The Frame is only available with Studio Stand model number VG-SEST11K.
Turn The Frame off and let your favorite artwork set the mood.
Turn the Frame off and watch it turn an amazing TV into to a private art gallery with the press of a button. Art Mode gives you the ability to showcase your personal art collection with an incredible array of curated creations—customized and controlled the way you like.
A world-class selection at yourfingertips
Curate your own personal art collection with a growing library of over 1,400 pieces of artwork from world renowned institutions. From beloved classics to modern marvels to stunning photography, Art Store gives you unlimited access to a variety of content.
* The Art Store may not be available in some countries.* Art pieces in the Art Store are subject to change without prior notice.* Art Store subscription required to access full selection. Fees apply to subscription service.
Senses your presence
The Frame automatically turns on to display your artwork when it senses you've entered the room. Leave the room, and it turns itself off to save energy.
Artwork, always in its best light
If the rooms lighting conditions change, The Frame's Brightness Sensor automatically adjusts screen brightness and colour, retaining the natural look and colour of on-screen visuals.
* Performance may vary depending on lighting conditions.
A perfect frame for personal photos, too
Artwork isn't the only thing you can showcase on your TV. Send your photos to The Frame via smartphone or USB flash drive and share a masterpiece of your own making.
* Personal photos uploaded to The Frame will be displayed at the original resolution. * 1200 image storage is based on a file size of 5MB per stored photo.* For best results when displaying personal photos we recommend image resolution of 4K (3840*2160) or higher.* Connecting phone to The Frame requires both TV and phone device to be connected to the same Wi-Fi network. * Compatible devices only
A young girl draws a picture of a tropical wildlife scene. Her mother takes a picture of the drawing using her smartphone and selects the drawing using the Smart View app, then selects create mat. When she touches the next button, the TV content is replaced with her daughters drawing.
More personalization options for your art and photos
Add a realistic mat canvas behind your artwork to make it stand out. Choose from 5 mat backgrounds and 16 colours.
Apply an authentic colour brushed effect and turn your photos into pieces of art. Choose from Original, Art, Ink, Wash, Pastel, Aqua and Fauve filter effects.
Find a piece of art that you like? Build your own personalized collection of favorite art pieces. Select and mark the pieces you like as favorites so you can easily access them all in one place.
Expanded memory (16GB)
This year, My Collection comes with double the internal memory size, giving you plenty of space to store your high-resolution photos and artwork.
A billion shades of colour with Quantum Dot
100% Colour Volume with Quantum Dot
Quantum Dot technology delivers our finest picture ever. With 100% Colour Volume, Quantum Dot takes light and turns it into breathtaking colour that stays true at any level of brightness.
* 100% colour volume measured in Movie Mode and to DCI-P3 colour space, certified by VDE.
It starts with a next-level, 4K AI processor
Quantum Processor 4K
The Frame is powered by Samsung's own Quantum Processor 4K, an artificial intelligence engine and the result of over 30 years of world-leading semiconductor expertise. AI capabilities in both picture and sound allow it to learn, adapt and enhance to create a next-level viewing experience.
Not in 4K? Not a problem
4K AI upscaling
Scene by scene, The Frame uses machine learning to create a library of various visual data algorithms which it uses to restore the smallest of details, remove image noise and sharpen object edges and text. The result is a highly refined, 4K-level of realism and detail in everything you watch.
* Viewing experience may vary according to types of content and format. Upscaling may not apply when connected to PC or in Game Mode.
True-to-life, fade-free colours
The Frame's Quantum Processor 16-bit colour mapping technology applies 3-Dimensional colour control and machine learning to drastically improve colour detail and contrast, making sure every colour is expressed accurately, even in bright scenes or settings.
Auto-optimized picture in any lighting environment
The Frame analyzes the brightness of the room based on four settings—dark, normal, bright, and extra bright—as well as the brightness level of your content and automatically adjusts the TV's brightness and contrast settings accordingly so what you're watching always looks its best.
Auto-optimized sound based on content type
Anything you decide to watch, Adaptive Sound makes sure it sounds its best. Quantum Processor's AI technology optimizes sound based on real-time audio scenic intelligence and automatically adjusts the sound mode to 1 of 4 sound modes including Dialogue, Music, Sport and Action.
Auto-optimized sound based on location
Using data generated from The Frame's built-in mic, SpaceFit Sound analyzes both the room's acoustics but also its installation environment (Stand or Wall-mounted) and automatically applies the best audio settings. Put The Frame where you want and let SpaceFit Sound take care of the rest.
Two-toned backlight, double the colour realism
With an additional set of warm tone LEDs, The Frame's Dual LED backlight expresses more sophisticated colour tone combinations in your visuals, bringing every scene to life in full colour realism, enhanced contrast and improved viewing angles.
Waterfall picture with various blue colours hovers over Dual LED panel which is projecting cool colour tones and makes the image more authentic. Another image featuring many gold colours hovers over Dual LED backlight panel which is projecting warmer colour tones and makes the image more authentic.
Do more from home with The Frame
Turn The Frame into a professional workstation
PC on TV
There's so many ways to stay productive from home with The Frame. It automatically recognizes your office PC, letting you use it right on your TV. Screen share directly from a nearby PC or laptop. Simply connect a Bluetooth mouse and keyboard and see how easy it is to work from home.
More ways to connect instantly
Want to continue your video call on a bigger screen? With SmartThings on your Android device or Apple AirPlay on iPhone, your smartphone can be mirrored on The Frame for a bigger, better video chatting experience.
A customizable multi-screen experience
The Frame lets you watch 2 screens at the same time, so you can workout while streaming your favorite show or movie. Connect your smartphone and make sure you're doing the exercises accurately. Customize video size and audio options and take full control of what and how you watch.
* Requires compatible Android OS or iOS smartphone and SmartThings app download and installation. Please refer to support page for details on compatible mobile devices* 4-screen Multi View is supported on 8K models. * Landscape view supported on 43'~75' The Frame models. Portrait mode not supported.
Home entertainment, the smarter way
Smart TV Powered by TIZEN
Your home's all-in-one content and connection portal, SmartTV brings you a world of content that goes beyond the viewing experience with smarter ways to connect, search, control and enjoy all that entertains you. Below, are just a few of the ways SmartTV elevates your everyday experiences.